I’ve been following the updates from the Public Relations Society of America (PRSA) for a while now. They offer conferences, jobs, seminars and career advice to their members. They’re committed to excellence and ethics in the field. With all they offer, PRSA is a great source for public relations practitioners.
Now that I’m in grad school, I decided to go ahead and officially join. PRSA membership costs an annual fee, although the price varies on which membership you pick. I decided on the full-time graduate student membership. It’s less than the amount I would pay if I were right out of college. Prices also go down depending on how many years of experience you have.
After signing up, PRSA sends a membership packet and daily emails. The emails include news about upcoming conferences. They also round up significant PR articles so that members are always in the loop. Other perks include:
- Free Professional Development webinars
- PR news, events and case studies
- Professional Development programs.
- Networking and career mentoring
- Regular job alerts to your email
The popular blog GenTwenty offers advice, stories and insight into the world of twenty-somethings. It’s a blog written by and for millenials. Since early August, I’ve been serving as a columnist for GenTwenty. The column, GenSocial, gives professional advice to the younger crowd, those starting out in the workforce. It’s a safe assumption to think that most millenials know how to use social media. However, many continue to make rookie mistakes that reflect poorly on ourselves. If you’re interested in reading more, the first five articles are on the site!
Introducing General Social
Establishing Your Social Media Identity
How To Network Yourself On Twitter
The Importance of LinkedIn
How To Measure Your Social Influence
Think Before You Post
This past weekend I was fortunate enough to travel to New York City. One of my best friends just moved there to attend graduate school at Columbia University. I went up to visit her before her classes started this week. In the four days I was there, we traveled all over Manhattan. Some of the highlights of the trip are below. I enjoyed my time in the sprawling metropolis. I hope I can go back and visit her sometime in the future!
Staten Island Ferry
Strolling around Central Park
Visiting the Empire State Building
Seeing my first Broadway show!
The Museum of Modern Art
Hanging in Times Square
On some of the blogs I read, I’ve seen a number of home tours. Essentially home tours are virtual walkthroughs of someone’s living space. They’re intended to inspire and share readers to do the same. This month I moved into a modest, one-bedroom apartment in my college town. I’ll be living here as I pursue my master’s degree. Now I’m giving readers a glimpse inside my apartment!
Moving into my own place reminded me of a quote from the movie St. Elmo’s Fire. Mare Winningham’s character Wendy moves into her own place after years of living with family. She says, “Last night I woke up in the middle of the night to make myself a peanut butter and jelly sandwich. And ya know, it was my kitchen, it was my refrigerator, it was my apartment. And it was the BEST peanut butter and jelly sandwich that I have had in my entire life.” I couldn’t agree more. Check out my modest digs below. As readers can see, I’m a sucker for pop culture, vintage furniture and vinyl.
I’m now one week into my new graduate program. In one of my courses, Public Relations Foundations, we discussed the major misconceptions of the public relations field. While public relations is a bigger umbrella term, there are certain stereotypes associated with it that don’t always belong. Each company organizes its PR, marketing and advertising differently. Therefore a number of broad images of PR practitioners exist. Below are some of the biggest stereotypes about the PR industry. As PR continues to evolve, I hope to see a greater public respect for communicators.
- Glamor. The public may think of TV’s Samantha Jones when they think of PR. However, public relations isn’t about glamor. Many times the work is data driven and full of strategic planning.
- Spin doctors. People think of manipulation and deceit when it comes to PR practitioners. They think that PR pros can spin stories to best represent their organization. Unfortunately this unfairly negates the hard work of those in the communications industry.
- PR and advertising are the same. There’s a great overlap between PR, advertising and marketing. However PR is its own speciality underneath communications. PR practitioners can work with advertisers on campaigns, especially when it comes to building environments and relationships.
- Being a people person. In any workplace environment, it’s normally beneficial to work well as a team member. Cross-functional projects are the norm nowadays. However, PR is much more than working well with others. You also need to be a strong writer, editor and businessperson to succeed in the industry.
Photo via Eyes of Style Blog
I don’t say it enough, but I lead a charmed life. I have supportive family and friends. I’m in a new graduate program. I’m working and living in an apartment. I’m writing on a regular basis. And last but not least, I’m able to call Athens, Ga. my home.
Most of the time I focus too much on my troubles. I hone in on the stressors in my life and blow them out of proportion. Instead I should be thinking about the fortunate opportunities and the kind people I know. It’s with these things in mind that I pursue thankfulness and gratitude. Below are some tips for myself (and readers) to appreciate each day a little more.
-Call up a family member (or friend) and let you know you’re thinking of them. The unexpected gesture will likely brighten his or her day.
-Volunteer your time. Time is arguably more valuable than other resources you can offer. Show your care and concern by offering to help someone you know.
-Make a list of highlights in your life. Things may not seem so bleak after counting your blessings.
-Savor the little things. Read a book you’ve been eyeing. Drink lemonade on your porch. Sit and listen to a record. The small things are capable of changing your day.